josh swade

For nearly two decades, filmmaker Josh Swade has operated at the collision point of music, sports, and culture. Raised in Kansas City and forged in New York during the ’90s, Swade came up downtown - DJing, cutting records, and diving headfirst into the chaos of the music scene. That path led him to Loud Records, the iconic label that helped define an era.

Since then, he’s been in the streets chasing stories that live outside the lines - the wildcards, the underdogs, the game-changers. Swade tells stories that move, that hit, that cut through the noise. The mindset: New York. The mission: spotlight the people and moments that are reshaping culture from the bottom up.

Known for their raw emotion, and cinematic swagger, Swade’s films blur the line between documentary and art - untamed, unpredictable, and undeniably human.